A little bit about us:

We are a small, highly-skilled, flexible and client-driven SEO agency with our hearts in Cape Town and our clients based in the US, UK and Canada.

We're a remarkable team of driven, diligent and creative individuals. We passionately believe that businesses should ooze integrity, that work should be whole-heartedly enjoyable and that results should always be phenomenal!

We are continuously working with truly exceptional clients while staying ahead of search engine developments for the betterment of our clients’ businesses. We like to pride ourselves on the fact that we have been at the forefront of search engine marketing craft almost since its inception.

We're excited for the future. Our fiercely world class company is expanding and we need people who love what they do, are always looking for better solutions and not afraid to take a few risks to make something absolutely great. If this sounds like you, then you are our sort of individual. Come and join the team of expert SEO Professionals in our Cape Town, South Africa office.

Is this role right for you?

The SEO Specialist reports to the SEO Portfolio Lead, works closely with marketing, performance optimization, product, business, and development teams to ensure optimal web positioning for multiple web properties in various different affiliate marketing domains across the globe.

The SEO Specialist will play an integral role in the marketing team, focusing on elevating our web properties' search engine rankings and enhancing online visibility. This position requires applied SEO knowledge and the ability to solve moderate-level problems independently. The Specialist will autonomously manage SEO tasks and collaborate with diverse teams across marketing and product development to drive effective traffic strategies and maximize digital marketing outcomes.

What we want you to own in this role:

• Keyword and topical research, selection, classification and reporting;

• Competitor gap analysis including link analysis / anchor text distribution;

• Site health checks and identify ongoing action items to improve core keyword ranking over time;

• On-page SEO optimisation for website meta data, schema, topical optimization, content length, page speed, etc;

• Identifying areas for on-site improvements in site structure, internal linking, and content.

• Off-page SEO optimization;

• Audits and fixing errors found in Google Search Console, among other tools;

• Working with Content writers to guide keyword targeting and search intent while mitigating cannibalisation and scraping.

A little bit about you and your qualifications:

• Hands-on SEO experience;

• Advanced Knowledge of SEO tools, website standards, UX for SEO, website reporting tools, and web analytics;

• Master knowledge of Google Search Console and Excel, and advanced in Google Analytics 4, with hands-on experience using a variety of tools, including crawling tools (e.g., Lumar, DeepCrawl, Screaming Frog…), monitoring tools (AWR, Semrush…), and authority campaign tools (Ahrefs, LRT, Majestic…) to optimize and track SEO performance.";

• Working knowledge of Wordpress and HTML/CSS;

• Ability to use quantitative and qualitative metrics to communicate progress and identify meaningful trends;

• Strong problem-solving abilities to overcome challenges with innovative solutions;

• Proficiency in English and Dutch;

• Strong initiative and independence in tackling complex problems;

• Professionalism and a high level of integrity;

• Exceptional organizational skills, focus on quality, and attention to detail;

• Capacity for moderate stress management and effective decision-making;

Nice to have:

• Experience in optimizing for search engines beyond Google;

• Familiarity with positioning fundamentals for LLMs like ChatGPT and other generative AI tools;

• Proficiency in other languages: German, French, Spanish…

• Being based in Cape Town area or elsewhere in South Africa, or willing to relocate in Cape Town (where our office is located).

What’s in it for you:

• Equipment you need to thrive in your role.
• State of the art offices and workspace.
• Multiple team & companywide celebrations and team building activities throughout the year.
• We invest in our employees through various career development programs and training.
• 20 days’ annual leave.
• Full benefits from day 1 for you – Medical Aid and Pension fund.
• Life insurance.
  

#Searchproject is devoted to creating a safe work environment that celebrates diversity and fosters inclusion. We encourage candidates of all backgrounds and expressions to apply!

More about us:

Our current obsession? Creating an inclusive workplace community that encourages innovative thinking and supports meaningful growth.

Our superpower? We don’t just hire top talent; we cultivate visionaries with entrepreneurial spirits and a ‘can-do’ attitude. We’re not just do-ers, we’re motivators, collaborators, and high performers who work hard, and play harder.

How do we conduct business? We put our people and culture above everything. We’re collaborators who are dedicated to the success and enrichment of our employees, and understand the importance of disconnecting, and balancing work with our personal lives.